"Comic books and publications were once the lifeblood of Myanmar pop culture. Everyone loved comic books, and not simply as reading material. If a young man wanted to send a girl a love letter, the best way was by giving her a comic book. Myanmar?s deep-seated traditions made it very risky to send a love letter. Quite possibly, a girl would refuse a love letter, but accept a comic book, as comic books were the main entertainment for young people during the 1970s and 1980s. Those boys who were first to get the new comic books when they were published each week had the best chance at sending a love letter to a girl. Many Burmese between 40 and 50 years of age will recall this experience when thinking about the importance of comics in Myanmar..."